
Product Portfolio Assessment
The Product Portfolio Assessment (PPA) is an depth analysis of the desirability, viability, and feasibility of an organizations current and future initiatives.
Product Strategy
The Product Portfolio Analysis (PPA) is the first step in developing a Product Strategy that delivers value to all of an organization’s customer personas. The PPA takes a look at all the initiatives, projects, and features in an organization’s backlog and ensures each initiative has quantitative data to show the initiative’s Desirability, Feasibility and Viability in the market. With this information, an organization can now create a balanced portfolio of prioritized initiatives.

Product Desirability
The PPA examines the alignment between an organization’s sales and product teams with their customers, by defining the personas for each initiative (current and future) and assessing the desirability of the value provided by these initiatives, to ensure the Product Strategy is in alignment with the customers needs and desires.
Solution Viability
Viability examines an organizations capabilities of developing priority initiatives
Financial Feasibility
Desirability and viability are important but with
